Beyond Marketing

In a digital world dominated by pay-per-click ads and social media promotions, it’s easy to assume you need a hefty ad budget to grow your therapy practice online. But that’s simply not true. In this case study, we’ll walk you through how one small mental health clinic scaled their website traffic by 5x in just 7 months—without spending a single dollar on ads. No gimmicks. No shortcuts. Just a focused, strategic application of SEO for mental health . Whether you're a solo therapist, a group practice owner, or a digital marketer in the wellness niche, you’ll find real, actionable tactics that actually work in 2025’s competitive SEO landscape. Client Background: A Growing Therapy Practice in Austin, Texas Our client was a boutique mental health clinic in Austin offering services like: Individual therapy for anxiety and depression Couples counseling Trauma-informed care Online therapy for Texas residents Before SEO, their web presence was limited to a basic WordPress site with a few p...

In the world of healthcare, trust is everything. And for wound care centers, that trust often begins online. Whether someone is searching for diabetic foot ulcer treatment or chronic wound management, your online presence can make or break their decision to contact your clinic. That’s why reputation management is a cornerstone of successful wound care marketing . It's not just about getting five-star reviews—it's about shaping the story patients see when they search your name. In this blog, we'll explore how to build trust online, manage reviews with integrity, and use your digital reputation to attract more patients and referrals. Why Reputation Management Matters in Wound Care Marketing According to a 2023 report by Software Advice, 84% of patients use online reviews to evaluate healthcare providers. In wound care—where patients are often dealing with long-term issues, pain, and uncertainty—trust in your expertise, empathy, and professionalism is critical. A strong online...